Kingdom, will be shortened. Only in exceptional cases will a complete IP address be
transferred to a Google server in the United States and shortened there. On behalf of
Nintendo of Europe, Google Ireland will use this information for the purpose of
evaluating the website for Nintendo, in order to compile reports on website activity, and
to provide other services relating to website activity and internet usage for Nintendo of
Europe. Google Ireland will not associate the IP address transferred in the context of
Google Analytics with any other data held by Google Ireland. For further information
please visit https://support.google.com/analytics/answer/6004245.
If you are located in a country of the European Union or in the UK, the legal basis for
enabling Google Analytics and for the subsequent processing of the data collected via
Google Analytics such as usage, analysis and storage is your consent (Art. 6 para. 1 (a)
GDPR). Google Analytics will only be activated if you explicitly allow it. If you permitted
the use of Google Analytics, you can withdraw your consent and disable Google
Analytics at any time by updating your cookie settings below. Alternatively, Google
Analytics can be deactivated by downloading and installing a browser plug-in through
the following link: https://tools.google.com/dlpage/gaoptout.
This website uses “Google Signals”. Google Signals is an update provided by Google
Ireland as part of Google Analytics and enables a cross device tracking only of those
users who are logged into their Google account and who have activated “Ads
Personalization” in their Google account settings. When using Google Signals
aggregated data such as enhanced reports on demographics and interests from website
users who are logged into their Google account and who have activated “Ads
Personalization” in their Google account is included in Google Analytics reports. The
aggregated data Google Signals generates for Nintendo allows for Nintendo to serve
ads to users in cross-device remarketing campaigns, but does not allow Nintendo to
infer the identity of any such user. On an aggregate basis, Google Signals provides
Nintendo with information about how a visitor interacts with this website from multiple
browsers and multiple devices.
Google account users can control their advertisement experience and can deactivate
“Ads Personalization” at any time in their Google account settings.
2.3.2. Google Marketing Platform/DoubleClick
With your consent, Nintendo of Europe uses DoubleClick by Google Ireland on this
website. DoubleClick by Google Ireland uses cookies to provide website visitors with
relevant advertisements. A cookie ID is assigned to your browser to keep a log of which
advertisements have already been delivered to that particular browser. The DoubleClick
cookie enables Google Ireland and its partner websites to show advertisements based